According to a report published by the Cherie Blair Foundation for Women and the GSMA, Women and Mobile: A Global Opportunity, cell phones improve women’s lives: 93 percent of female mobile phone users feel safer with a phone, 85 percent feel more independent, and 41 percent use their phones to increase their income and professional opportunities. Moreover, closing the gender gap is not only good for women and development, it’s good for business. Adding 300 million women subscribers could generate $13 billion in immediate incremental revenue for mobile phone operators. Such statistics indicate that there is much to be gained by empowering women through mobile technology. Learn more.
Posts Tagged ‘mobile’
Women & Mobile: An Empowering Partnership
In Education, Health & Wellness, Leadership, Media & Technology on October 16, 2011 at 3:39 pmWomen on the Web: More Now than Ever
In Girls, Media & Technology on July 30, 2010 at 10:27 amThis morning I published an article via CMSwire.com that examined the changing face and place of women on the web. Excerpt is below.
For as long as there has been an Internet, men and women have used it differently. A recent ComScore report Women on the Web: How Women are Shaping the Internet revisits the changing and evolving behaviors of how women are using and engaging with the web.
The survey shows that in the last ten years, women have gravitated towards the web with gusto. From social media to online shopping to search and mobile, women’s behaviors online are not only unique, but global.
OMG! 100 Texts/day 4 Girls!
In Girls, Media & Technology on April 20, 2010 at 11:30 amU.S. high-school girls typically send and receive 100 text messages a day, according to a study, which found that cheaper mobile-phone plans have boosted the technology’s popularity among young people.
According to the BusinessWeek article:
The surging use of text messages bodes well for mobile- phone makers because teenagers tend to become reliant on their wireless devices without realizing it, said Scott Campbell, one of the study’s co-authors. Texting teens are 42 percent more likely to leave their phones on or near their beds when they go to sleep than those that don’t send texts, the study found.